Founder Bios

Here are your live music challengers…

Neddy O

Hi, my name is Aaron and Iove live music. No, I mean I really love it — big shows, little shows; rock, jam, folk, jazz or all of the above, if it’s happening on stage, I want to be there to see it. It keeps me sane and balanced and happy. If you’re reading this, I’m betting you feel the same way. But it is a bit of an indulgence and with the present state of the world, I’m committed more than ever to try and make a small difference in the world. That’s why in 2017 I helped start the Live Music Challenge. It gives me another reason to feel good when I’m at a concert. I’m a firm believer that music makes the world a better place and that lots of little things can amount to something big and that’s what the live music challenge is to me. I hope you’ll join us.

Andy Hollander
Andy Hollander

Greetings! My name is Andy Hollander, and I love both live music and organized data. I listen to everything from jazz to hip hop to rock, with a soft spot for music that contains an element of SQUONK! BLATT! The Live Music Challenge has been a great way for me to harness that feeling that overcomes me at a concert when without knowing it my jaw has dropped to the ground and I want everyone to feel as good as I do. It’s been amazing to watch the LMC develop over it’s first year and help track people’s concerts in correlation with their donations to amazing causes. It’s kind of like having your cake and eating too, where the cake is live music and the eating it is supporting a good cause.

Graig Adler
Graig Adler

Shalom, my name is Graig. That’s with a G, not Craig, or Greg, or Gregg. I know that it’s confusing but bear with me. I love all genres of music as both the Grateful Dead and Wu-Tang Clan were very important to me during my formative years. I enjoy all types of music and use the live concert experience as a form of meditation where I can put my phone away and get taken to that place we all chase. My brother Ross is autistic, and I donate the majority of the money I put toward the Live Music Challenge to Eden Institute, a school for autism with adult programs as well. Giving back is very important, and there’s no better feeling than doing something you love, feeling good about it, and making a difference in the world at the same time.